It Feel Good, Don’t It?
You can write well, so people expect you to write. It’s not a terrible thing, is it? Being a writer that is hired to write is actually a pretty good gig. But in many cases, I’m given some source material, and asked to write because people know they need professional writing but don’t have the time. This isn’t always fulfilling.
I’ve secured some new business for the new year, and what I’m most excited about is getting to be a part of the creative process. Coming up with ideas and backing them up with existing content. Brainstorming new tones and taking inventory of content to make it work harder and smarter for the client.
I don’t want to turn off the part of my brain that can execute professional projects. I just want to turn on that switch while also turning on the switch next to it – the overhead exhaust fan that swirls the ideas around in my own creativity. When I am allowed to be part of the creative process I become more invested in it, and see the bigger picture more clearly. You see I don’t just want to write. I want to develop.
I’m so excited for the new projects I have coming up, and more exited to attract new clientele that will allow me to be a part of the entire content process – creativity and all.